Behind the Brew: Unveiling Beer Inspirations - "Cease and Descend"
Hey there, beer enthusiasts! 🍻 It's time for another dive into the creative stories behind our beloved brews from the man himself, Kjell Wygant. Today, we're uncovering the tale of "Cease and Descend," a beer with a legacy as rich as its flavor.
“The journey of this brew began back in 2010 at Rockyard Brewery, where it was originally known as "Jelly the Elder." When I moved on to open 105West, this bold 10.5% IIPA found new life and continued to delight beer lovers across Colorado.
However, the tale took an unexpected turn when Russian River Brewing's legal team reached out with a Cease and Desist due to the name's resemblance to their "Pliny the Elder" 8% IIPA. We were asked to halt distribution and packaging under the "Jelly the Elder" name. As a gesture of goodwill, they requested a case of our Jelly in exchange for a case of their Pliny. We obliged, but alas, the favor was not returned. 😅
Fast forward to my new chapter at Two22 Brew, where the spirit of this IIPA was reborn with a new name: "Cease and Descend." Inspired by my passions for music and mountain biking, this brew carries forward its legacy with a fresh identity.
To all the followers of its journey, rejoice in its triumphant return! It's more than a beer; it's a testament to resilience and creativity in the face of challenges.”
Cheers-
Jellyman
Cheers to the stories that make each sip memorable!